Bombay Trading co.
Client:
Bombay Trading Co., a trusted provider of premium papers and wedding invitations since 1991, wanted to expand their presence online to showcase their collection ahead of the peak wedding season.
Problem:
The client aimed to launch on social media with a focus on their wedding card collection while maintaining a minimal and elegant aesthetic.
To strengthen their online presence further, we:
Designed Instagram Story Highlights to organize content visually.
Optimized their bio to reflect their offerings clearly and concisely.
Developed a Linktree to streamline navigation to their services.
Suggested a unique marketing strategy for online consultations using Calendly or WhatsApp to enhance convenience for potential clients.
Solution:
I managed the entire process—from strategy to execution. This included:
Product photography (shot on an iPhone).
Designing engaging posts and Stories.
Highlighting client stories to add authenticity.
Sharing industry trends and tips via Instagram Stories.
Scheduling and posting content to ensure consistent visibility.
The grid remained product-focused, as needed by the client, while incorporating personal and engaging elements to stand out in a competitive market.