Bombay Trading co.

Client:
Bombay Trading Co., a trusted provider of premium papers and wedding invitations since 1991, wanted to expand their presence online to showcase their collection ahead of the peak wedding season.

Problem:
The client aimed to launch on social media with a focus on their wedding card collection while maintaining a minimal and elegant aesthetic.

To strengthen their online presence further, we:

  • Designed Instagram Story Highlights to organize content visually.

  • Optimized their bio to reflect their offerings clearly and concisely.

  • Developed a Linktree to streamline navigation to their services.

  • Suggested a unique marketing strategy for online consultations using Calendly or WhatsApp to enhance convenience for potential clients.

Solution:
I managed the entire process—from strategy to execution. This included:

  • Product photography (shot on an iPhone).

  • Designing engaging posts and Stories.

  • Highlighting client stories to add authenticity.

  • Sharing industry trends and tips via Instagram Stories.

  • Scheduling and posting content to ensure consistent visibility.

The grid remained product-focused, as needed by the client, while incorporating personal and engaging elements to stand out in a competitive market.